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Desi Daru CLT: MarketGenics.co’s Insights for a Reputed Whisky Brand

Desi Daru CLT: MarketGenics.co’s Insights for a Reputed Whisky Brand Desi Daru CLT: MarketGenics.co’s Insights for a Reputed Whisky Brand MarketGenics.co recently completed a significant Central Location Test (CLT) for a renowned whisky brand, targeting a crucial but often overlooked segment of the market—consumers from Tier 3 towns. This audience, consisting largely of individuals from the labor class, rickshaw pullers, and others with modest livelihoods, forms the backbone…

MarketGenics at the 32nd Annual MRSI Seminar

MarketGenics at the 32nd Annual MRSI Seminar MarketGenics at the 32nd Annual MRSI Market Research Seminar: A Hub of Insightful Discussions and Networking The Market Research Society of India (MRSI) recently hosted its 32nd Annual Market Research Seminar at the prestigious Taj Lands End in Mumbai. Held on September 23rd and 24th, 2024, this event gathered professionals and thought leaders from the world of market research, providing an…

Understanding Target Population in Market Research

Understanding Target Population in Market Research Understanding Target Population in Market Research: Importance and How to Choose the Right One: The foundation of any successful business plan is market research. It enables businesses to make data-driven decisions by assisting them in understanding the requirements, preferences, and behaviors of their customers. Selecting the appropriate target audience is one of the most important aspects of market research. Without it, even…

Reporting Tools: Types, Best Practices, and MarketGenics Approach

Reporting Tools: Types, Best Practices, and MarketGenics’ Approach Unlocking the Power of Reporting Tools: Types, Tips, and How MarketGenics Leverages Them Reporting tools are critical for businesses to make educated decisions in the data-driven world of today. These technologies convert unstructured data into insightful knowledge that helps businesses set goals, evaluate performance, and develop strategies that work. This blog article will discuss reporting tools, their various varieties, practical…

Unveiling Institutional Research: Key Processes, Benefits, and Strategic Impact​

Unveiling Institutional Research: Key Processes, Benefits, and Strategic Impact Unveiling Institutional Research: Key Processes, Benefits, and Strategic Impact Organizations, particularly educational institutions, are depending more and more on Institutional Research (IR) in today’s data-driven environment to help them make decisions. Data about the activities and results of an institution are systematically collected, analyzed, and reported as part of institutional research. Strategic planning, achieving the institution’s objectives, and enhancing…

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