The Impact of Loyalty and Satisfaction Research on Business Growth The Impact of Loyalty and Satisfaction Research on Business Growth Understanding consumer behavior and preferences is essential for long-term success in the ever-changing business world. Research on customer satisfaction and loyalty has become an effective tool for businesses looking to keep their current clientele while also bringing in new ones. This blog post examines the value of loyalty…
A Strategic Lapsage Study for a Reputed South Indian Milk Brand A well-known South Indian milk brand faced a challenging situation when one of their products – flavored milk – saw a decrease in the demand, when the market dynamic and consumer tastes changed. Rapid changes in consumer preferences made the brand wanted to find out the reasons for the decline in demand for that product. MarketGenics.co was…
Understanding End-User Perspectives on Women’s Innergarments: A KAP Survey by MarketGenics Understanding End-User Perspectives on Women’s Innergarments: A KAP Survey by MarketGenics Introduction MarketGenics conducted an extensive study with a focus on the trainer bra and bralet categories in an attempt to comprehend end-user preferences and behaviors related women’s innergarments. In order to give a comprehensive study, this research used both qualitative and quantitative approaches to map the…
Unveiling the Potential of Market Research: A Crucial Drive for Business Growth Unveiling the Potential of Market Research: A Crucial Drive for Business Growth Being ahead of the competition is not only a goal, but a need in the fast-paced, dynamic corporate environment of today. Thorough market research is one of the best strategies that companies can use to obtain a competitive advantage. A thorough understanding of consumer…
Understanding Consumer Behavior: A Crucial Tool for Business Success Understanding Consumer Behavior: A Crucial Tool for Business Success The study of consumer behavior is essential to the global commercial success of companies. Businesses may learn a great deal about what motivates their consumers to make purchases by exploring the psychology and decision-making processes of consumers. Comprehending customer behavior is not merely an intellectual pursuit; it is an applicable…
Enhancing Customer Satisfaction Through NPS Rating – A Success Study Enhancing Customer Satisfaction through NPS Rating for India’s Leading Battery Swapping Network – A Success Story Client: One of India’s Largest and Fastest-Growing Battery Swapping Network Objective: The customer, a well-known battery swapping network in North India, wanted to gauge customer satisfaction and pinpoint areas where their service might be improved. They hired Marketgenics India Pvt Ltd to…
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