
The global food supply system spans across many countries and is complicated. It has plenty of middlemen making it take days or even weeks to track down the source of a single food item. This lack of clarity creates issues such as:
● Food fraud: Replacing quality food with cheaper lower-grade alternatives.
● Spoilage: No proper cold storage checks during transportation.
● Contamination: Delays in recalling harmful food during disease outbreaks.
● Mistrust: Shoppers doubting claims like “organic” or “free-range.”
This is where blockchain comes into play.
Blockchain's top advantage is its ability to provide live tracking. By scanning a QR code on the package, people can find out:
● Which farm the product originated from.
● The methods used to process and transport it.
● If it was kept in proper storage conditions.
This boosts trust among consumers and makes it easier to act during product recalls.
Unsafe food may impair the health of people, however, blockchain technology assists in determining its origin within seconds rather than days. As an illustration, in a lettuce outbreak in the U.S., all the stores were forced to discard their lettuce. Blockchain would have allowed them to remove just the contaminated batches reducing waste and fear.
Food fraud costs the world’s economy over $50 billion each year. Blockchain technology has the ability to confirm claims like:
● “100% organic”
● “Grass-fed”
● “Fair trade”
By saving each step of the production process on an unchangeable record, blockchain supports checking if products are real or not.
Shoppers care more about where their goods come from. They want to see ethical and responsible practices. Using blockchain, verifying these practices becomes simpler and clearer.
● Farmers receive fair wages.
● Animals are treated with care and respect.
This tool lets brands back up their claims about sustainability and helps buyers make better and thoughtful decisions.
Introduction of blockchain technology into food supply chain is gaining momentum. Businesses are driving this along to enhance transparency, safety and system functionality. Here are a few key updates:
Experts valued the worldwide blockchain market at 27.85 billion USD in 2024, and they expect it to hit 746.41 billion USD by 2032, with an annual growth rate hitting 49.7%.
With a blockchain project, Walmart shortened the time it takes to find where mangoes came from. It dropped from 7 days to just 2.2 seconds showing how this technology can speed up tracking food origins.
● Indonesia used blockchain technology to trace tuna as they are caught until they get to the consumers. The idea of this system is to increase transparency and prevent illegal fishing.
● A report from Label Insight and the Food Marketing Institute says 94% of people are more loyal to brands that share information.
● Food fraud causes losses of over $50 billion each year around the world showing why strong tracking systems are important.
Like other new technologies, blockchain has its issues:
● Big setup expenses: Building a blockchain platform costs a lot.
● Lack of tech knowledge: Small suppliers and farmers may struggle to use advanced tech.
● Data integrity: Blockchain cannot check if the entered data is accurate. Incorrect information once added, will remain stored forever.
However, with technology becoming easier to use, solutions to these problems are evolving .
Blockchain isn’t a magical fix, but it’s helping to rebuild trust in the food we eat. As people ask for more accountability and authorities work to make systems transparent, blockchain is shifting from being optional to becoming the new normal. It allows us to track the journey of every bite we take making that journey more honest and secure than it used to be. MarketGenics research reports give a clear insight into trends and data. A blockchain company can expand with this knowledge.