To meet these increasingly imperiled global emissions targets, the quest to find scalable, dispatchable energy technologies that are truly transformational comes more into focus. Although solar, wind, and batteries have formed the basis of the initial decarbonization, new horizons, green hydrogen and nuclear fusion, are on the verge of shaking up old settings and becoming disruptors. Hydrogen, and green hydrogen in particular, can provide an avenue to decarbonize those sectors that have limited opportunities to decarbonize with existing technologies, such as steelmaking, marine transport, and long-haul airline travel. In the interim, an alternative is emerging to be king of the energy hill: Nuclear fusion, the mechanism that produces the energy of the sun, is lurking nearby, offering almost unlimited, zero carbon energy with minimum waste and no meltdown hazard. Both innovations look not only at clean energy, but a re-conceptualisation of energy generation, storage, and trade.

According to MarketGenics, the global hydrogen market hit nearly $262 billion in 2024, expected to reach around $557 billion by 2034 with a CAGR of around 7.8%. Green hydrogen more precisely is estimated to expand at an even rate of 42 percent CAGR in frontier markets such as Europe, India, and Australia.
Government-Backed Expansion
Green hydrogen isn’t just for power. It’s being integrated into:
Still, with the skyrocketing interest, the green hydrogen ecosystem is still not ready to become cost-competitive and infrastructure-ready due to a number of obstacles.
Green hydrogen currently costs $4–6/kg, significantly higher than fossil-derived hydrogen. Electrolyser and renewable energy costs need to fall further.
Only a fraction of the needed global electrolyser capacity is operational. Hydrogen pipelines, storage tanks, and fueling stations are lacking outside pilot zones.
Repeated subsidy regime changes and absence of long-term buyout guarantees discourage investor confidence.
Hydrogen's flammability and fusion's “nuclear” label create public resistance that must be addressed through transparency and education.
Despite engineering breakthroughs, fusion still faces the “valley of death”, the time and capital between experimental success and commercial scale.
As a global research and market intelligence leader, MarketGenics plays a critical role in helping investors, and clean energy developers navigate the complexities of these emerging technologies.
Tracks over 50 countries based on:
Scores hydrogen and fusion projects across:
Quarterly publications include:
Hydrogen and fusion are not only technology wonders, they are the strategic blocks of a sustainable and equitable global energy future. While green hydrogen starts to ramp up industrial and transportation sectors, fusion gets closer to reality through a synergy of engineering advancements and policy modernization.
MarketGenics is leading the charge in translating these complex developments into actionable insight, ensuring that public institutions, private capital, and climate goals remain aligned.
To truly disrupt energy systems, innovation must be paired with information. MarketGenics is here to make sure you don’t just follow the energy revolution, you lead it.